recruitment

There's a lot of pressure on startups to succeed, despite the odds

Raj 7.jpg

Raj Anand, Goodman Lantern

There’s a lot of pressure on startups to succeed, despite the odds. It’s easy to let standards slip when you’re under pressure, so it’s important to start off by developing some good habits. There are countless startups that fail and disappear because they weren’t financially savvy. 

Your business is based on solid thinking, careful research, and countless hours of hard work. All of which means nothing if you run out of money. You’ve got to look at your numbers from every angle, and make some intelligent strategic changes. 


1. Know Your Cash Flow

Most owners of startups and small businesses have at least a fundamental grasp of the basic cash flows in their business. If you don’t have a massive background in finance, you’re not alone. The smart move is to build your knowledge and learn more as your business grows. 

You need to be familiar with your full cash flow, taking into account every expenditure. You’ll have the power to tweak your priorities and develop a model that enhances your profit and minimises your outlay. Don’t hesitate to consult a professional.

2. Consultants are Useful

You can’t be good at everything. Recognise your strengths and come to terms with your weaknesses. In short, do the things you can do well, and find someone else to do the rest.

You don’t have to hire permanent staff members either. There are huge numbers of qualified freelancers with great references out there. Do the math and figure out what the best option is for you. This is definitely one area where spending a little cash can save you a significant amount of money in the long run.

3. Be Thrifty

Don’t spend money unnecessarily, and make sure that you have laid out your budget. You should expect fluctuations in your monthly spending and add this to your plan. The best case scenario doesn’t always happen as much as you’d like. 

If you plan for the worst, you’ll have extra cash in the easier months. Turning this additional income back into your business is a great way to invest in your own growth. Take care of the bottom line, and you’ll have a much more stable business.

10 Tips for using Content Marketing in Recruitment

Until very recently, content marketing was thought of as a tool used solely for boosting sales and growth. However, the versatility of content marketing is rapidly making its mark. Every industry has its own pool of potential employees, all of whom are interested in useful content that could assist them in their job hunt. Recruitment agencies are beginning to use this tool to their advantage, creating pertinent, poignant content that will assist them in finding model employees for the companies who make use of their services.

Funding in Second Half of 2014

As the year comes to an end Goodman Lantern summarised venture and angel funding in various sectors reported by VentureBeat. The clear winner is E-commerce based on it's growth in Asia:

  • Wearables: $10m

  • Web hosting: $15m

  • Internet of Things (IoT): $17.8m

  • eHealth: $21.4m

  • Rentals / Travel: $21.8m

  • Games: $30m

  • Social Media: $40m

  • Betting / Fantasy Sports: $43.7m

  • Recruitment: $44m

  • Digital Subscription: $115.7m

  • Platforms: $123.1m

  • Streaming: $150.5m

  • Video / Music / Streaming: $173.8m

  • Ecommerce: $300m

December

  • Video / Music / Streaming: Musx overhauls its streaming music app, raises $500K December 10, 2014 3:00 AM | Tom Cheredar

  • Video / Music / Streaming: SoundCloud reportedly raising another $150M to join the $1B valuation club

  • Rentals / Travel: VaycayHero grabs $2.8M to take the pain out of vacation rentals

  • Digital Subscriptions: Next Issue raises $50M to become a Netflix for digital magazines

November

  • Ecommerce: Rocket Internet’s Amazon clone Lazada secures $250M Digital Subscriptions: Pluto TV takes $13M for its free linear TV streaming serviceYoubetme

  • Betting / Fantasy Sports: Youbetme grabs $2.7M to help you keep track of all your bets

  • Ecommerce: Ecommerce juggernaut Bigcommerce nabs $50M

  • eHealth: Florida-based Modernizing Medicine has raised $15 million of a $20 million round to support the development and marketing of its cloud-based, specialty-specific electronic health records (EHR) platform.

October

  • Digital Subscription: Roku raises $25 million amid growing competition from Amazon and Google

  • Digital Subscription: Cratejoy grabs $4M to give anyone their own monthly subscription service

  • Wearables: Atlas raises $1.1M to power its Motion Genome Project, a motion database for wearables

 

September

  • Wearables: Pristine grabs $5.4M to cure the doctor shortage and save lives with Google Glass

  • Digital Subscription: Application delivery platform startup PowWow has raised a new $2.5 million round of funding today to help businesses work from mobile devices.

  • Video / Music / Streaming: Video startup JW Player has raised a fresh $20 million round of funding to grow beyond its status as one of the most used non-YouTube video players.

  • Social Media: Snowball Finance (Xueqiu in Chinese), the Chinese finance-focused social media site, announced that the company has raised $40 million in Series C funding led by Renren Inc. and joined by existing investor MorningSide Ventures. The company raised a Series A funding of US$10 million last year, and $3.2 million in 2011.

  • Video / Music / Streaming: Feed.fm picks up $1.2M to inject music into your marketing campaignMoney

 

August

  • Video / Music / Streaming: Streaming music service 8tracks has secured $1.28 million in new funding, according to an SEC Form D filed today.

  • Wearables: Ybrain just raised $3.5 million to further development of its Alzheimer’s treating healthcare wearable.

  • Web Hosting: Wikia, a web hosting company of community-based websites for fans of movies, bands, games, and other subjects, has brought on $15 million in fresh funding.

  • Platform: Glassbeam just raised $2 million to expand its SCALAR machine data analytics platform.

  • Platform: Lumiata raises $5M to further its optimized medical-care analytics

  • Betting / Fantasy Sports: DraftKings grabs $41M for its cash-rewards fantasy football league

  • Platform: Product-management platform Wizeline raises $6.7M

  • Platforms: Financial planning company, FeeX, just raised $6.5 million to help more consumers save money on hidden investment fees.

  • Recruitment: Resumator grabs $15M because investors can't get enough recruiting software

  • Recruitment: Popular recruiting software, The Resumator, landed $15 million to expand internally and externally.

  • Rentals / Travel: Airport car-rental service RelayRides just received $10 million in funding to push expansion and fuel app development.

  • eHealth: Acupera pulls in $4M to help health providers better understand their patients. Acupera’s system mines data from electronic health records, medical claims, and lab results to help doctors and nurses better care for their patients.

  • IoT: The Internet of Things heats up with CyberLightning landing $4.2 million funding for global expansion.

  • Platform: Investment management platform Axial has raised a new $11 million round of funding, the startup announced today.

  • Platforms: Online meal delivery service Foodpanda has raised a fresh $60 million round of funding, the company announced today.

  • Platforms: Quettra gets $2.9M in new funding to give advertisers more customer dataFunding daily cat

 

July

  • Video / Music / Streaming: Today, FameBit has announced that it has completed a $1.4 million seed round of funding, which will help it scale its team and give more YouTubers the opportunity to make money off their creativity.

  • eHealth: Healthy-living photo community PumpUp raises $2.4M in seed funding July 24, 2014 11:07 AM | Brenda Barron PumpUp, a fitness social network for primarily women, just raised $2.4 million in seed funding with General Catalyst Partners leading the round.

  • Platform: Movius raises $13M to give BYOD users multiple phone lines, split billing on one device. The company plans to use the money to take its two core products global.

  • Games: Mobile game maker, Social Point, just received $30 million in funding in a round led by Highland Capital Partners Europe.

  • Digital Subscription: Online graphic design tool, Canva, raised $3.6 million more in funding and announced plans for third-party integration. Digital Subscription: Speaktoit raises $2.6M to build an army of 'personal assistants'. The company develops what an “intelligent companion,” which acts like Apple’s Siri but operates across devices and comes with a face. Platform: Vision Critical raises $16M in additional funding. Vision Critical receives $16 million more in funding to expand its customer intelligence platform.

  • IOT: Smart climate control maker tado° secures $13.6 million to fuel global expansion.

  • Recruitment: Jobandtalent recruitment platform raises $14 million more in funding.

  • Rentals / Travel: Montreal-based bus-ticket booking company Busbud has pulled in $9 million in a Series A round of funding, it announced today.

  • Digital Subscription: Cloud Engines, the company behind Pogoplug, raised another $2 million in funding for its cloud storage service.