App creation has taken the world by storm and all but changed the very fabric of how we see the world around us.
For the last eleven years the world has gone from enjoying the simple pleasures of the infamous Snake app on Nokia phones, to using an app for practically anything you can think of; from checking the weather and news events all the way to monitoring bodily functions, shopping, and socializing.
In fact, app creation has become so prolific that startups can understandably feel daunted and pressured when wanting to make their own mark in this vast industry.
Measuring Up Against The Giants
There are so many big players on this court including Facebook, Instagram, Google, and Twitter, all offering numerous facilities that wow the masses already - how could you possibly hope to compete? The answer is simpler than you think.
As massive and glorious as these developments may seem, they all started in the same place and the shocking truth is that these corporate giants weren’t actually the first ones! Facebook stole the limelight from predecessors including Myspace and Friendster. Twitter did the same thing to former apps including Hipstamatic and Instagram.
With so many methods already mixing together in this pot of profit, it’s extremely difficult to invent something completely new. And honestly, in most cases it's unnecessary. The trick is looking for loopholes or ways to do something common better than before. Tricks And Tips For Successful App Development
Tricks And Tips For Successful App Development
Working with a used method can take a little more effort and forethought, but with the right steps you can take any idea and make it your own. This avenue can also grant you the added benefits of a tried and tested industry and audience, and when done right it can be more beneficial and faster than starting completely from scratch.
Here’s what you need to do:
Find Your Gap
No matter how good an app may seem, there will always be pain points or weak areas that could be improved on in one way or another. One of the first steps to getting into this industry is finding these weak spots and looking for the opportunities within them. This is a fantastic way of taking a used idea and making it an improved facility in your own creation.
Create Better Designs For Limited Options
Product design has always been one of the most fundamental aspects of a successful app. However, there will invariably be one or two aspects that could have been designed differently or more proficiently.
One of the main reasons why Facebook has done so well and risen to the very top is not because they are new and exciting; they actually use the same concept ideas their predecessors did. The difference is that they designed their app better and developed it for a little longer. So, while they may have been out of the gate a little late, the way their app has been designed is their biggest success. Right from the beginning it included syncing features earlier apps lacked and ran much smoother than any others did. Faster development is not always better.
Tailor-Made Monetisation Strategies
Now as different as you may want to be, some app details will always stay the same. Making money is making money after all. On a general basis, there are already numerous ways in which businesses are using apps to generate extra income, including sign up fees, click baiting and adverts, upgrading packages, and content packages.
The trick to making your own mark is finding an income strategy that not only suits your product concept but is also user friendly. A great example of this is image editing apps that offer professional content for a select price by simply purchasing in app. It’s convenient and therefore users tend to be more open to paying.
If you take a closer look at master apps like Facebook and Instagram, you’ll notice they are never just on their own platform or a singular platform. The more platforms your app is featured on, the better known you will become. Just because you are trying to outdo the big boys doesn’t mean you can’t use their platforms to give yourself a bigger boost. Advertising is still the majordomo and thanks to current upgrades, syncing is the new big thing. Placing links of your app on other more popular apps can lead to higher user traffic.
Relevance Is Key
One of the most important facts about supply and demand, even when it comes to apps, is that relevance is everything. You could have the fanciest hardware, the most complicated programming, and the most streamlined user interface and still not achieve your goals. If your audience can’t relate to what you’re offering, chances are they will be less interested and this will reflect in your app’s popularity.
A general rule is that keeping it simple yet capable is the best way to go. Just because you are using an old idea doesn’t mean you have to go overboard with your delivery to make up for it. In most cases convenience will always trump a flamboyant approach.
Realising Your Success Success
As of 2019, there are over 2.1 million published apps available to the public. With such a massive shoes to fill, tip toeing will not get you far.
It is possible to create an app of your own even if the idea has already been used by dozens of others. It all comes down to how you do it and more importantly how you make it your own.
Don't let the numbers scare you. If you want to make an app then go right ahead and make it. Just do it well.